LET RARITY, PROVENANCE, AND STORY LIVE WITH THE OBJECT.
Build physical-only, connected, or authenticated tiers around the risk, economics, and collector experience of each release.
A thin emblem can be part of the art, the packaging, or the display—chosen to fit the edition.
THE INDUSTRY CHANGES.
THE PLATFORM DOES NOT.
A premium physical product is the deployment layer and valuable commercial entry point. Persistent identity connects it to a governed platform that can keep approved information, records, experiences, and actions useful over time.
A shared, serialized, or higher-assurance record appropriate to the product and risk.
Organization-controlled destinations, content, lifecycle states, and roles.
Aggregate interaction and action signals tied to the physical touchpoint.
Approved access and trust signals without treating every interaction as authentication.
Optional assistance grounded in approved content—not the authority for safety, identity, or compliance.
Guidance, service, warranty, provenance, replacement, and next actions over time.
The responsible organization remains the authority for its records, instructions, access rules, claims, and systems of record. Connectivity can use the technology appropriate to the program; identification is not automatically authentication.
THE EMBLEM IS THIN.
THE EXPERIENCE IS DEEP.
The physical piece belongs on the object. A tap opens the useful information, story, service, or action that should travel with it.
FOUNDRY NO. 17
- Edition
- Released
START WITH ONE
CREDIBLE PILOT.
One limited release with an identity tier explicitly matched to the edition value, provenance evidence, and collector promise.
These are available system paths, not claims that a specific organization has adopted or approved them.
THE RIGHT BUYING TEAM
- Product or brand director
- Licensing lead
- Collector-experience lead
- Authentication or operations lead
- Artist, gallery, or release manager
QUESTIONS BEFORE FEATURES
- 01What increases collector confidence: origin, edition, ownership, or verification?
- 02What is the value and counterfeiting risk?
- 03Does each object need an individual identity?
- 04Who is authorized to assert provenance or authenticity?
ANSWER THE OBJECTIONS.
AN NFC TAG PROVES AUTHENTICITY.
A standard NFC interaction proves only that a destination was opened. Authentication requires the appropriate secure configuration and authoritative records.
WHO IT SERVES
- Trading card companies
- Artists and galleries
- Memorabilia programs
- Limited-edition product teams
WHAT IT CAN DO
- Edition provenance
- Ownership claims
- Authentication
- Collector content
- Release and transfer history
WHY IT MATTERS
- Stronger collector trust
- Premium editions
- Persistent product stories
- Post-purchase engagement
We start with the commercial and human outcome, then decide whether the object should be physical-only, connected, or authenticated.